Chocolate Drama: Attempt to Trademark Kit Kat’s Shape in EU Fails

This was a high stakes court drama. Nestlé, the global food company, was denied an attempt to trademark the shape of the chocolate bar Kit Kat across the European Union because the courts decided the company hasn’t proved the three-dimensional shape is known to everyone as Kit Kat’s. As usual, these trademark battles between big corporations are a result of past rulings. Nestlé applied in 2002 for the Kit Kat shape trademark but was blocked…

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The European Union Moving to Trademark Perfumes

The law protects the creations of individuals through patents, copyrights, and trademarks so they can benefit of the economic gains of their efforts and defend the use of their intellectual property by other entities, businesses or individuals. The most common trademarks are visual, such as logos, slogans, which distinguish a product or service but is important to note that not only graphics or visuals can be trademarked. Recently, the courts in Europe are moving in the…

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Why Hire a Trademark Attorney to File a Trademark?

By Carmen Cornejo You have probably seen internet companies that file Trademarks for cheap. They seem professional but to get to the point, there is a Mexican saying that goes “Lo barato sale caro”- which translated means “what comes cheap can really cost you a lot of money”. A lot of money, plus the opportunity to advance your business. These internet companies lack the professionalized attention since their phone and chat features are taken care…

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Nike and Undefeated Steal Logo from United States Naval Academy and Get Into Trouble

Even those who are not trademark attorneys were calling out Oregon based Nike and Los Angeles-based company Undefeated for taking the United States Naval Academy crest and use it as a brand logo. As you can see here, many of the features of the two are the same. Nike and Undefeated just simply added the Undefeated simpler design at the center and changed the words and few other touches. Many at the Naval Academy and around Maryland…

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NDAs can protect your business in spite of its infamous misuse

This legal document has been in the news lately so much and some of it’s use has been controversial. Trump has used one to gag porn star and producer Stormy Daniels and makes individuals working with him, sign.  Harvey Weinstein had used it in an attempt to systematically silence his alleged victims. But this legal tool also helps companies to protect themselves from disgruntled employees, to keep secret formulas, trade secrets, intellectual property or other confidential information.…

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