Ariana Grande, Others, Suing for the Unappropriated Use of Their Images

Persons can be powerful marketing tools who can command millions of dollars in revenue. We are talking of celebrities and influencers such as Ariana Grande selling and endorsing products. Recently, two litigation cases have been reported about the unappropriated use of a person’s rights and likeness. The singer and performer Ariana Grande is suing Forever 21 for the use of a lookalike young woman to promote the giant retailer’s brands and, in a different case,…

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New rule. Foreign US Trademark Applicants Must Be Represented By US Attorney

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Trademark Registration Confront a Freedom of Expression Challenge at the Supreme Court

Most intellectual property news do not surface to the mainstream media and stay in the realm of niche business and IP news. But periodically, an IP story captures the media’s attention. This is the case of FUCT, a clothing line which is fighting a trademark registration rejection all the way to the Supreme Court. On Monday, April the 15th, 2019, the clothing line accused the U.S. Patent and Trademark Office of acting unconstitutionally when denying…

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4 Things to Do After Your Trademark is Registered

Hooray! You successfully register a trademark with the United States Patent and Trademark Office (USPTO) and wonder if this particular job is complete. Filing seemed a lengthy and involved process and it is logical to want to take good care of this important landmark for your business, so you can reap all the benefits. Registering a trademark is just the beginning. These are four things you should do as soon as you get your certificate of registration…

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